Paola Furno
Deputy Italian Trade Commissioner to Canada
Italian Trade Agency
Paola has served as Deputy Trade Commissioner of the Italian Trade Agency in Canada since October 2024. An economics graduate — Italy, 1997, with a thesis on consumer protection law in the insurance market — she joined the Italian Trade Agency in 2000. She began in the Administrative Department, with responsibility for human resources, accounting and budgeting, before moving to the Made in Italy Promotion Department. There she has worked across a broad range of sectors — primarily fabrics and yarns, but also fashion and apparel, home and furnishings, machinery, and food and beverage.
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Rocket Pitches: Italian Trade Agency
The global startup landscape offers rich opportunities for alliance and advancement, and Italian innovation is no exception. Meet visionary leaders from Italy at the forefront of biotechnology, blockchain, digital marketing, machinery and industrial technology, and foodtech. Supported by the Italian Trade Agency, these founders are uniting Canada and Italy to shape the future of global industry.